A few years ago, beauty salon owner Jennifer Lohse noticed a strange trend in the beauty industry.
“There were so many beauty parlors opening up in the LA area that were all basically being run by the same people,” Lohss said.
“The whole thing was a bit shady.”
The salon owners were charging high prices for their services, which often involved stripping down their clients and forcing them to do all sorts of ridiculous things.
One of the more infamous examples was the infamous “Cajun Kitchen” at the iconic LA Beauty Bar.
It was so bad that it made its way onto the cover of the LA Weekly and became a national symbol of the beauty-desktops craze of the late 2000s.
The story goes that a woman at the salon was caught with her legs and feet bound and her entire body covered in bruises after an altercation with a security guard.
“It was like this nightmare, but with real people,” said Lohsse, who is also the owner of LA Salon Salon, a salon that is open 365 days a year.
“People are just trying to survive.
And the thing that’s really scary is when they’re all in this same situation.
It’s like, ‘How do you survive?’
And that’s where I came up with the idea of having these guys come in and have fun, just having a fun time, and having a really great time.”
Lohses’ idea for a new salon, LA Salon, is a bit more refined than the typical “CJ” salon.
The salon will not have a theme, but rather offer a more traditional approach to beauty and a relaxed environment.
“I want to take it to a new level, I want to try and bring some more culture and a different experience,” Lahss said, adding that she would like to focus on “treating you like a human being, not just like a product.”
It’s not just LA Salon that is changing.
Across the US, there are now hundreds of beauty salons, from hair and beauty to beauty tools and beauty-related services.
But, according to Lohsd’s, there is a big problem: “The trend in LA is to go to these big chains and have a big staff, and then we see these people in these small, family-run shops and we’re like, this is not what LA is about,” she said.
Lohsen said she wants to change that.
“For me, it’s not about getting the perfect service, it really is about creating a different lifestyle, a different approach to life,” she explained.
“If you’re not going to take care of yourself, it doesn’t matter what it is, if you can’t take care and care of your skin, you’re doing something wrong.”
The LA Salon owners say that they’re willing to do whatever it takes to bring a new and different perspective to the industry.
In fact, one of the biggest things they’re looking to do is take advantage of the holidays, and try to bring some seasonal events to the salon.
“We are going to do our best to bring out some of the best beauty-themed events and events, like Christmas and New Years Eve,” Luhss said of the salon’s plans.
“And we’re also going to be doing some Halloween-themed and Christmas-themed things.”